Predictive Lead Scoring
for Performance Marketers
Real-time probability to convert into paying customer,
sent to ad platforms for campaign optimization
Predictive Lead Scoring
for Performance Marketers
Real-time probability to convert into paying customer,
sent to ad platforms for campaign optimization
Predictive Lead Scoring
for Performance Marketers
Real-time probability to convert into paying customer,
sent to ad platforms for campaign optimization
Score every visitor and lead in real time
Tomi.ai analyzes on-site behavior — 10+ times richer than Google Analytics and 100% privacy-friendly (GDPR/CCPA compliant, first-party data only) — and calculates two numbers for every website visitor and inbound lead: the probability to convert into a paying customer and the expected 30-90 day LTV. Scores land in your CRM within 10 minutes of the lead arriving.
richer behavioral data than in Google or Adobe Analytics
from lead submission to a predictive score in your CRM
privacy-friendly: first-party data only, GDPR/CCPA compliant
Score every visitor and lead in real time
Tomi.ai analyzes on-site behavior — 10+ times richer than Google Analytics and 100% privacy-friendly (GDPR/CCPA compliant, first-party data only) — and calculates two numbers for every website visitor and inbound lead: the probability to convert into a paying customer and the expected 30-90 day LTV. Scores land in your CRM within 10 minutes of the lead arriving.
richer behavioral data than in Google or Adobe Analytics
from lead submission to a predictive score in your CRM
privacy-friendly: first-party data only, GDPR/CCPA compliant
Score every visitor and lead in real time
Tomi.ai analyzes on-site behavior — 10+ times richer than Google Analytics and 100% privacy-friendly (GDPR/CCPA compliant, first-party data only) — and calculates two numbers for every website visitor and inbound lead: the probability to convert into a paying customer and the expected 30-90 day LTV. Scores land in your CRM within 10 minutes of the lead arriving.
richer behavioral data than in Google or Adobe Analytics
from lead submission to a predictive score in your CRM
privacy-friendly: first-party data only, GDPR/CCPA compliant
Your best visitors are leaking to competitors
The Problem
40-70% of your top visitors leak away
The top 10% of website visitors are responsible for 60-80% of new revenue — and 40-70% of them leave without converting and end up with the competition.
The Solution
- Precision retargeting & nurturing of high-score visitors
- Personalized experiences for returning high-value visitors
- Proactive sales engagement — intent scoring plus website reveal
Together worth +20-30% in sales.
Your best visitors are leaking to competitors
The Problem
40-70% of your top visitors leak away
The top 10% of website visitors are responsible for 60-80% of new revenue — and 40-70% of them leave without converting and end up with the competition.
The Solution
- Precision retargeting & nurturing of high-score visitors
- Personalized experiences for returning high-value visitors
- Proactive sales engagement — intent scoring plus website reveal
Together worth +20-30% in sales.
Your best visitors are leaking to competitors
The Problem
40-70% of your top visitors leak away
The top 10% of website visitors are responsible for 60-80% of new revenue — and 40-70% of them leave without converting and end up with the competition.
The Solution
- Precision retargeting & nurturing of high-score visitors
- Personalized experiences for returning high-value visitors
- Proactive sales engagement — intent scoring plus website reveal
Together worth +20-30% in sales.
Give sales a single source of truth on lead quality
Granular 1:1 segmentation based on true propensity to buy — so marketing and sales finally optimize for the same number.
- Route the best leads to the best closers
- Prioritize follow-up with high-intent leads
- Make more high-touch attempts to reach high-value leads
- Already have a “fit” score? Cross it with intent to build a fit × intent matrix and uncover new opportunities
Worth +10-20% in sales (a 1.1-1.2x lift in lead-to-payment conversion rate).
Intent-Based Lead Scoring
Bottom 25% of leads
Top 25% of leads
Give sales a single source of truth on lead quality
Granular 1:1 segmentation based on true propensity to buy — so marketing and sales finally optimize for the same number.
- Route the best leads to the best closers
- Prioritize follow-up with high-intent leads
- Make more high-touch attempts to reach high-value leads
- Already have a “fit” score? Cross it with intent to build a fit × intent matrix and uncover new opportunities
Worth +10-20% in sales (a 1.1-1.2x lift in lead-to-payment conversion rate).
Intent-Based Lead Scoring
Bottom 25% of leads
Top 25% of leads
Give sales a single source of truth on lead quality
Granular 1:1 segmentation based on true propensity to buy — so marketing and sales finally optimize for the same number.
- Route the best leads to the best closers
- Prioritize follow-up with high-intent leads
- Make more high-touch attempts to reach high-value leads
- Already have a “fit” score? Cross it with intent to build a fit × intent matrix and uncover new opportunities
Worth +10-20% in sales (a 1.1-1.2x lift in lead-to-payment conversion rate).
Intent-Based Lead Scoring
Bottom 25% of leads
Top 25% of leads
Lead scores that move the bottom line
lead-to-payment conversion rate — Performance Max, Executive Education
sales at the same spend — Facebook Ads split test
lead-to-order conversion rate — Facebook Ads, Online Education
“Accurate predictive lead scoring from MarTech champions”
Abdul Wajid S., Head of Performance Marketing, UpGrad
Read the review →Lead scores that move the bottom line
lead-to-payment conversion rate — Performance Max, Executive Education
sales at the same spend — Facebook Ads split test
lead-to-order conversion rate — Facebook Ads, Online Education
“Accurate predictive lead scoring from MarTech champions”
Abdul Wajid S., Head of Performance Marketing, UpGrad
Read the review →Lead scores that move the bottom line
lead-to-payment conversion rate — Performance Max, Executive Education
sales at the same spend — Facebook Ads split test
lead-to-order conversion rate — Facebook Ads, Online Education
“Accurate predictive lead scoring from MarTech champions”
Abdul Wajid S., Head of Performance Marketing, UpGrad
Read the review →responsible for 85% of the revenue
responsible for 85% of the revenue
responsible for 85% of the revenue