Real-time lead value predictions
for performance marketing teams
Bring in more high-quality leads with the same budget
Value-based predictive lead scoring
Try Tomi.ai Predictive Engine for Free
Find the gold hidden across your data
to your GA4 data
Connect to your data
- Data for the last two months
- One time access is needed
- Anonymized data according to Google standards
- Data for the last two months
- One time access is needed
- Anonymized data according to Google standards
Calculate the predictions
- We connect to your events data in GA4
- Run a machine learning model to score your leads and visits
- We connect to your events data in GA4
- Run a machine learning model to score your leads and visits
Lead scores
- Lead scores with monetary value and probability to convert to a paying customer
- Lead scores with monetary value and probability to convert to a paying customer
We score 2,000,000,000+ website visits for
70+ companies worldwide every day
Our predictions are accurate enough to base financial decisions on them
MQL → SQL
predictive lead scoring
Full potential of predictive lead scoring
Fewer leads with higher value
As a rule, no more than 10% of users bring in 90% of revenue. Score each lead and send only top-10% to ad platforms.
- Switch from tCPA to tROAS campaigns
- Grow LTV bringing in more high-value customers
- Immediate feedback for ad platforms about the quality of the lead
- Select the leads to train bidding algos on
More leads for value-based bidding
When you don’t have enough bottom of the funnel conversions with value, use predictive lead scores to turn on automated bidding strategies.
- B2B and B2C lead scoring
- Predicted monetary value for every lead
- Predictions based on website user behavior, not firmographic data
- Lead scores ready within 10 minutes from the
lead submission
